Feature Article:

The Benefits Of Outsourcing
The year 2005 is expected to be the year of "outsourcing". In case this word is new to you, then prepare yourself to the fact that this will be the buzz word of 2005. Outsourcing is the act of exporting jobs to 3rd world countries, for the...
...Read More

Using "Title Tags" With Your Web Links & Images

Additional Reading

Using "Title Tags" for your web links & images is an arsenal many companies fail to utilize when planning out their web site optimization.

These tags will help search engines to navigate through your information.In the last topic we talked about Meta Tags within your web site source code. We also discussed how important it is to use the same words in your content that you included within your meta tags.

Another tip for your to complete your web page optimization is to include title tags for your relavant images & web links.

Title Tags For Your Links: Performing this task will help search engines to determine what your links are about and what to expect. Title tags with your links also gives a user a description of what to expect!

Here's an example of this: Put your mouse over the > X

How to create a title for you link... If you already know how to create a link, all you or your web designer have to do is add a small amount of code before the link, like so...

Ex: ( Example Link )

Example Link

<a title="Example Title" href="http://www.smartads.info/">Example Link</a>

The <a title="Is were you add your title"

Tip #2 When Considering Image Links:

When using an image for a web link to another page, give your image a name that is meaningfull to your service or product.


  1. I've linked the image button to this page called "Using Title Tags"

  2. I've named the image button "using_title_tags.gif"

  3. The title of the image is: "Using Title Tags"

All of these steps will let the search engines know exactly what the image is about! Yes, I agree all these steps seem like a lot of work but in the end, when your sales are up, you won't be thinking about how much work it took but how successful you have become.

Here's the code for that image...

<a href="http://www.smartads.info/articles/se/using_title_tags.html"><img src="../using_title_tags.gif" alt="Using Title Tags" height="24" width="135" border="0"></a>

Notice how all these steps have given 3 "Key Phrases" for search engines to look at to determine the meaning of the image.

  1. ( a href= ) - The web link command to another page

  2. ( img src= ) - Where to find the image and what it's called

  3. ( alt= ) - The title of the image

One Last Web Site Optimization Tip:

One last tip I want to include is about your "Headings". It is said that the size of your heading will also help the search engine determine your rankings by looking at your headings for the page content. Try to use the - command for your headings.

Martin Lemieux

Smartads - President


Affordable web site design & Web Site Marketing Tips


ASES - Affordable Search Engine Specialists


Send us a note of the location so we can add a link on our site to where you have used the article! http://www.smartads.info/contact


More Reading:

Text Is King

How To Choose A Website Designer

The Reality of Successful Web Site Today

How Can I Stop Getting Spam

Are your SEO efforts going to waste

Now you have a Web site Have you ever heard of accessibility

How Much Does A Website Cost

Score BIG With The Search Engines Maximising Your Sites Potential

Learn the Language of the World Wide Web

Youve Got a New Website But How Do You Get Folks to Look at it

5 Tips For A Better Website
Having an eye catching website is great, but are you optimizing your website to allow the best performance possible? I receive several emails a day from clients asking how they can get more hits to their websites, what can be done to increase...
...Read More

20 Simple Ways to Increase Sales and Profit
1. Give your prospects extra incentives so they will order quicker. It could be free shipping, a faster shipping option, free gift wrapping, etc. 2. Make your small business look big on the world wide web. Design your web site using...
...Read More

The Top 20 Web Mistakes Small Businesses Make
My parents made a monster. Little did they know 30 years ago that they would get exactly what they wished for. Like W.W. Jacobs' tale of "The Monkey's Paw", they got what they wanted, for better and maybe even for worse. See, my...
...Read More

Keep Your Website Up-To-Date
In almost every business publication there are articles telling us how, as a small business, we need to have a website. This is very true! The Internet is where most people go to find a product or service that they are interested in or may have...
...Read More

Hey, Client, This Is Me! Sell With Your Writing Voice.
In a crowded market, clients will be seeking personality as they read what you've written -- they'll click right past pages that feel "been there, read that." They're looking for a voice that says, "Hey, client, this is me!" They want to...
...Read More